Thursday, March 6, 2025

 

Together, We Grow: Innovating for a More Resilient Future

Submitted by Corteva

On National Ag Day, we celebrate the people who work every day to feed, fuel and sustain a growing world. After all, farmers have one of the toughest—and most important—jobs in the world. With the global population surpassing 8 billion, the need for sustainable, efficient and resilient agricultural solutions has never been greater.

This year’s theme, “Together, We Grow,” highlights the collective effort required to overcome the challenges facing agriculture today. Feeding a growing world isn’t just about producing more—it’s about doing so in smarter, more sustainable ways. From extreme weather to pests and diseases that are becoming more resistant – food is becoming harder to grow, and arable land remains limited. Farmers have a long history of producing more with less. In fact, corn yields in the US today are around 8 times more than a hundred years ago. However, addressing today’s challenges requires bold thinking, cutting-edge technology and collaboration across the entire food system.

At Corteva, innovation is at the heart of everything we do. Every day, we invest in new ways to help farmers increase productivity while using resources more efficiently. Advances in biological solutions are improving soil health and boosting crop resilience, while next-generation crop protection technologies are helping farmers tackle pests, weeds and diseases with greater precision. Gene editing is unlocking the potential of crops to thrive in changing environments, and breakthroughs in hybrid wheat are expanding yield potential, while using roughly the same amount of land. At the same time, we are working to expand global energy supplies by providing new options for crops that can be used as renewable energy solutions.

This commitment to innovation isn’t just about developing new products—it’s about ensuring farmers have the tools they need to grow more with less, now and for the future.

With nearly a century of agronomic expertise, the longest continuously running seed breeding program in the world, and a daily investment of millions of dollars in research and development, we’re focused on delivering solutions that make agriculture more productive and more resilient.

But no one can do this alone. The future of agriculture depends on the collaboration—between farmers, researchers, industry leaders, and policymakers. National Ag Day is a moment to recognize the collective effort that makes progress possible and to celebrate the people who work every day to feed and fuel our world. Because together, we grow.   

 

 

Friday, February 28, 2025



After a Trip to Washington State, Blueberry Yogurt Will Never Be the Same

Submitted by Paulsen 

After our summer vacation, my family will never look at blueberry yogurt the same way again.

As a Midwest farm kid and ag communicator, I feel confident in a pair of work boots, standing in a pen of beef cattle, or discussing corn fertilizer and value-added soybeans. But an agriculture tour in Washington state opened my eyes to just how vast and varied farming can be.

It also gave me a rare chance to see agriculture through the eyes of an unknowing consumer. Standing in a blueberry field, watching machines shake fruit from bushes, I realized—if I, someone immersed in agriculture, still had so much to learn about different types of farming, how much more could consumers gain by knowing the farmers behind their food?

 

Farming Is a Business, But No Two Are Alike

Consider this: farmers are some of the hardest-working, smartest business owners in the country. They don’t just plant and harvest; they make decisions like CEOs—managing risk, forecasting markets, investing in technology and ensuring sustainability, all while keeping their family and legacy at the heart of it.

But just like no two businesses are exactly the same, no two farms are either. The skills, challenges and expertise of a dairy farmer are completely different from those of a wheat grower or a berry producer.

A potato farmer in Idaho isn’t automatically an expert on a cranberry bog in Wisconsin. A wheat grower in Kansas might not know the first thing about running a 1,000-cow dairy in California.

It would be like asking a brain surgeon to perform a root canal—both are medical professionals, but their expertise is worlds apart. Or like putting a NASCAR driver behind the controls of a Boeing 747—sure, they both move fast, but the skill sets are completely different.

Lessons from the Pacific Northwest

Every morning for the past year, our three-year-old has started his day with the same thing—blueberry yogurt. After our trip to Washington, that simple cup of yogurt has taken on a whole new meaning in our house.

During our vacation, we connected with a dairy farmer in northwest Washington. He showed us his family’s 750 head cow operation and obliged my Iowa curiosity. But his farm was just the start. As he drove us around his county in his truck, we saw potato fields, haylage being made for feed, a neighbor’s multi-million-dollar robotic milking barn and endless acres of raspberries and blueberries.

In Iowa, farming is mostly corn and soybeans. Here, it was a patchwork of different crops and livestock, each farmer an expert in their own piece of the puzzle.

From Farm to Yogurt Cup

Standing at the edge of 1,000 acres of blueberries, we watched machines shake berries from the bushes—a far different harvest scene than I’m used to with grain carts and combines. My toddler tried to eat his weight in fresh berries, but most were headed for a much bigger journey. From field to processor, they’d be sorted, frozen, dipped in chocolate, or turned into the fruit mix that ends up at the bottom of his yogurt cup.

A few miles down the road, we toured a dairy farm where 1,250 cows were milked by robotic systems—no staff tirelessly manning the milkers, just a quiet, steady rhythm of cows walking in to be milked. That milk, like the blueberries, had its own journey—processed, transported, and eventually blended into that morning yogurt.

Seeing it all firsthand makes breakfast feel different now. That yogurt isn’t just yogurt—it’s the result of specialized farms, expert farmers and countless steps along the way.

Agriculture Is Everywhere—But It’s Never the Same

Farmers may face similar challenges—labor shortages, market demands, technological shifts—but the way they farm is unique to their land, climate and customers.

At Paulsen, we’ve worked with all kinds of producers—row crop farmers, dairy and livestock producers, pecan growers, even crop innovators. Agriculture isn’t one story—it’s thousands of stories, all woven together to feed, fuel and clothe the world.

So, the next time you open a cup of blueberry yogurt, take a second to appreciate the people behind it. A farmer made that happen. And while their farm may look nothing like the one down the road—or in another state—every farmer deserves to be celebrated today and every day.

Happy Ag Day!

 

Tuesday, November 19, 2024

 

 

National Ag Day Set for March 18, 2025

(Leawood, KS, November 19, 2024) – The Agriculture Council of America (ACA) announced March 18, 2025, will be National Agriculture Day with the theme of “Together We Grow.”

Activities planned for March 18 feature a virtual Ag Day program, and in-person events in Washington DC. A core leadership team of college students will participate in the DC events, along with representatives of national farm and commodity organizations, representatives of the food, fuel, and fiber communities.

Jenny Pickett, ACA President says students from AFA, 4-H, FFA, and MANNRS participated in 2024 National Ag Day. “Students are interested in advocating on behalf of agriculture and their future roles in the industry. Their participation in National Ag Day activities provides a glimpse of the future of agriculture. It’s exciting to learn from the students what they think agriculture will be like in the years ahead, and how their involvement will shape the industry and America as a whole.”

“More and more, students and individuals are finding careers in agriculture. The industry needs scientists, biologists, food safety technicians, livestock nutrition specialists, arborists, conservationists – one doesn’t have to be a farmer or have a direct on-farm job to be involved in the agriculture industry,” Pickett says.

2025 National Ag Day marks the 52nd year of the nationwide effort to share real stories of American agriculture, and remind citizens that agriculture affects everyone. “From the food we eat and the fuel for our vehicles, to the fiber in the clothes we wear, and the oil used to make kids’ crayons, agriculture touches everyone in some way,” Pickett says.

The National Ag Day program encourages every American to:

Understand how food, fiber, and fuel products are produced

Appreciate the role agriculture plays in providing safe, abundant, and affordable products

 Value the essential role of agriculture in maintaining a strong economy

Acknowledge and consider career opportunities in the agriculture, food and fiber industry.

In addition to the events on March 18, the ACA will offer the Ag Day Essay Contest. Interested students would create video essays on the topic of Food Security = National Security. The winning video essay will be presented on National Ag Day.

Sponsorship opportunities for Ag Day 2025 are available.  Visit www.agday.org for more information, or contact Pickett to discuss sponsorship opportunities, or with any additional questions.

About Agriculture Council of America

Agriculture Council of America, a nonprofit organization composed of leaders in the agricultural, food and fiber community, organizes the annual activities which are part of a national effort to increase the public's awareness of agriculture's role in modern society.

Contact:

Jennifer Pickett

jennyp@nama.org

(913) 491-1895

 

 

 

Thursday, February 29, 2024


Growing tomorrow’s agriculture climate is built on years of trust

 

Trust is what makes up the foundation of our nation’s reliance on farmers. They are trusted to grow and nurture high-quality products, 365 days each year. National Ag Day provides the opportunity to reflect on that trust we place in our farmers and appreciate the work that often goes without praise.

Their hard work is built on an even deeper trust in the information they consume that helps them become more efficient and confident in the work they do. Farm Progress strives to strengthen that trust each day through the accurate and readily available information its team constantly shares with our nation’s farmers and agricultural professionals.

A history of building trust

Farm Progress has worked to build lasting relationships with its audience through a variety of publications, events and social media channels. The company is composed of 18 total brands, five annual events, 44 editors and a combined 750 years of experience. That experience lends itself to a fair and unbiased brand that seeks to do right by their audience of farmers and ag professionals.

As agriculture has faced some vast changes over the years, Farm Progress has worked to stay ahead of those changes and keep their audience informed. This includes adjusting to new formats and information channels that best fit our audience’s needs. Recently, Farm Progress launched the “FP Next” podcast to help listeners stay up to date while navigating their busy schedules.

Trust would not be possible without this commitment to keeping up with changes and finding new ways to fill gaps. That trust is something that Farm Progress has awarded a high value.

Tomorrow’s agriculture climate

Change is inevitable, and Farm Progress will continue to match the needs of our farmer audience as they cultivate tomorrow’s agriculture climate. It is hard to imagine how that future climate will look, but that picture becomes clearer through the dedication of Farm Progress’ team.

A quick browse through one of the brand websites shows just a sampling of the wide range of agricultural topics that are top of mind for the company’s skilled editors. Livestock care, farm succession planning, soil conservation practices and new technology are just a handful of the topics covered daily across the brands. With every corner of agriculture being touched on regularly, our farmer audience is guaranteed to have the information they need to make informed decisions when they need it.

Making decisions will not get any easier as agriculture continues to evolve; there is no right answer to the abundance of questions that swirl through producers’ minds every minute of every day. Outside influences and potential backlash only add to the confusion and difficulty that come with navigating a changing agriculture climate.

Farm Progress works to break down those tough issues and make matters simpler. And the brand continues to nurture the trust it has built over the years and through the constantly changing agriculture climate. No matter what the future climate looks like, farmers and agriculture professionals can continue to fall back on the decades-long relationship with Farm Progress.

While National Ag Day only falls once a year, Farm Progress recognizes that appreciation for our nation’s farmers is due every day, and that appreciation will continue to shine through the company’s work in today’s and tomorrow’s agriculture climate.

Friday, February 23, 2024

Today’s farmers use both innovation and stewardship to meet growing global demand

By Bill Belzer

Bill, Gary and Jacob Belzer at Belzer Farms, south central Iowa. 

As we celebrate National Ag Day, it is an opportunity to recognize America’s farmers not only for the amount of food, feed, fuel and fiber they produce, but also for how they produce it.

For decades, agricultural innovations have driven increases in productivity, efficiency and quality of the crops and livestock that farmers grow. Along with those increases, farmer commitments to stewardship of those technologies, land and water resources, crops and animals, and their communities have also grown.

In my role at Corteva Agriscience, I am honored to work with team members around the world to help farmers responsibly and effectively use the seed, crop protection and other product innovations we bring to the marketplace to increase production and protect our natural resources. I am also proud to be the third generation of an Iowa farm family. My father and grandfather raised corn and soybeans on our family’s farm, and now as my son, Jacob, and I are actively farming, we have been able to see the positive impacts of innovation over the years.

A soil conservation plan from 1947 from my grandparents’ original family farm showed that the actual yield of open pollinated varieties of corn was 30 bushels per acre, with a goal to raise 67 bushels per acre in 1948 by adopting double-cross hybrid corn. That’s more than doubling production by adopting hybrid corn technology! As time passed, my parents acquired land across the county. In the 1970’s, my father’s goal was to raise 125-bushel per acre corn and that grew to 150 bushels per acre in the 1980s. Over the next two decades, our average yields continued to improve as we adopted new technology and genetics, seeing our farm yields grow well beyond the 200 bushels per acre mark.

That increase in productivity mirrors average yields across the United States, driven by improved seed genetics, management practices, and inputs to improve fertility and control weeds, insects and diseases. In fact, the corn seed we’ve planted in recent years are hybrids that include multiple biotech traits that protect against insects and provide herbicide tolerance. These hybrids also feature in-the-bag refuge seed (a product innovation that I helped launch in the early 2010s) to ensure we are meeting our refuge requirements, which ultimately protects the long-term effectiveness of Bt technology.  In addition to increasing our yields, my sons and I have expanded the soil conservation methods that my grandfather began years ago to include terraces, tiling, buffer strips and reduced and no till practices.

It is abundantly clear that farmers are the original and the best stewards of our natural resources. As farmers face ever-changing challenges from weather, pests, and disease, our team of researchers, agronomists and more are focused on delivering innovative solutions. And, as the world’s population and demand for food continues to grow, so does the need for stewardship to help farmers succeed, protect the environment and ensure that our communities thrive. That’s why Corteva continues to work side-by-side with farmers to provide seed products and management recommendations to help farmers be more sustainable and productive.

Let’s celebrate the role of farmers and our agriculture industry in feeding, fueling a growing world population, protecting our land, water and air resources, and building strong, vibrant communities on National Ag Day and every day!


Bill Belzer is the global stewardship leader for Corteva Agriscience, based in Johnston, Iowa. He has responsibility for the company’s global product stewardship and regulatory compliance activities.

 


Monday, February 19, 2024


On This National Ag Day, Let's Celebrate Farmers' Capacity To Provide Food AND Fuel

contributed by Paulsen

We celebrate National Ag Day this year on Tuesday, March 19, to honor farmers, ranchers and other individuals who help move the agricultural industry forward. Our way of life is made possible by their hard work and ingenuity. Setting aside a day each year to thank the women and men who make this happen is the least we can do.

As a marketing and communications agency committed to working in agriculture, we at Paulsen have the privilege of working directly with some of these folks within the industry on a daily basis. Hearing their perspectives on agriculture and some of the biggest challenges they face is always enlightening and helps inform the work we do.

Agriculture provides food for the world

The role farmers and ranchers play within our food supply chain is well-documented and, if not universally acknowledged, universally accepted at the very least. Phrases such as “no farmers, no food” and “farmers feed the world” have become cliche sayings that are all too often brushed aside, for sure, but that doesn’t mean they aren’t true.

In fact, remove any part of the supply chain — farmers and ranchers, on-farm labor, processors, transport and delivery, retailers, grocers, etc. — and you’ll experience significant, life-altering consequences. We experienced this rather acutely during the early phases of the COVID-19 pandemic: food scarcity, hyperinflation and a handful of other ripple effects threatened our collective well-being due to food supply chain disruptions.

Doing what we can today to advocate for and work toward supporting the agricultural industry and the people who propel it is critical to our future.

Fueling a more sustainable future

It's fair to say that biofuels have radically changed the landscape of farming. The demand for ethanol, biodiesel, renewable diesel and sustainable aviation fuel has grown from a small percentage of total agricultural output in the U.S. — and around the world, for that matter — to a far greater piece of the pie over the past 25 years.

In 2000, USDA calculated biofuel production at 4.8 billion gallons annually, representing just 3 percent of the world's fuel supply used in transportation. That figure has grown significantly, reaching a staggering 23 billion gallons per year produced worldwide in 2023. Projections have biofuel production growing even more in coming years due to policy initiatives and market demand for cleaner energy.

When we talk about the environmental impact of farming, the pro-agriculture narrative has largely focused on stewardship efforts such as soil management, mitigating runoff, growing cover crops, and carbon capture. Our farmers have adopted countless practices that improve soil, water and air quality, and that's a story worth telling. However, agriculture's leading role in ensuring an energy-secure and sustainable future through the production of biofuels cannot be overstated.

It's time to reframe the food versus fuel debate

In recent years, many voices have emerged to question whether our agricultural system diverts too much of its resources toward producing biofuels. This line of questioning has appealed to both climate change skeptics on the right and left-leaning environmental progressives — unlikely marriage that it is — amplifying the so-called food versus fuel debate.

But here’s the reality: Our farmers and ranchers have the capacity, drive and determination to do both. They can sustain a growing global population’s dietary needs while simultaneously providing the feedstock needed to drive biofuel production and provide an alternative to sole petroleum dependence. Consider the following rationale:

        Ag production levels are at an all-time high
Farmers are far more productive than they were a generation ago. Improvements in precision technology, seed genetics, pest management and agronomic practices have led to increased crop yields over time. Animal agriculture has also become far more efficient (more on that in the section below).

        This isn't entirely an either/or scenario
When grain is processed for biofuel production, much of it is still utilized to put food on our tables. Coproducts such as Dried Distillers Grains with Solubles (DDGs), protein-rich cakes/meals and glycerol factor significantly in livestock rations and help maintain our global food supply chain. Furthermore, developments in animal agriculture — including methane digesters on beef and dairy operations — have begun creating a strong inroads into the energy sector, too.

        Biofuels don't drive food cost increases
It is tempting to pin high prices at the grocery store on grain markets, thereby concluding that biofuel growth has a direct impact on what you pay for a pound of beef. In reality, food costs are far more susceptible to change due to other factors — supply chain disruptions, animal disease, geopolitical conflict and drought — than as a result of biofuel demand.

The next time you hear the food versus fuel debate arise, keep these proof points in mind and know that our farmers and ranchers have long succeeded in providing both.

Celebrate National Ag Day the best way you can

The earliest known agricultural practices emerged 12,000 years ago. Much has changed in the way we grow crops, raise livestock and deliver food from farm to table since then, and we'll continue to witness its evolution as we move forward. But let's take a moment on National Ag Day to pause and celebrate the contributions of all who comprise our ag industry.

 


Thursday, February 8, 2024

 

National Ag Day March 19, 2024

The Agriculture Council of America (ACA) announced March 19, 2024, will be National Agriculture Day with the theme of “Agriculture: Growing a Climate for Tomorrow.”

Activities planned for March 19 feature a virtual Ag Day program, and in-person events in Washington DC. ACA will invite students to interact virtually with legislators and agency representatives, delivering the Ag Day message. A core leadership team of college students will participate in the DC events, along with representatives of national farm and commodity organizations, representatives of the food, fuel, and fiber communities.

Jenny Pickett, ACA President says students from AFA, 4-H, FFA, and MANNRS participated in 2023 National Ag Day. “Students are interested in advocating on behalf of agriculture and their future roles in the industry. Their participation in National Ag Day activities provides a glimpse of the future of agriculture. It’s exciting to learn from the students what they think agriculture will be like in the years ahead, and how their involvement will shape the industry and America as a whole.”

According to USDA Economic Research Service* more than 22 million full- and part-time jobs were related to the agricultural and food sector, or roughly 10 percent of all US employment. On-farm jobs represented about 2.6 million jobs, or a little over one percent of US employment. Take that a step further, agriculture- and food-related jobs totaled more than 19 million.

“More and more, students and individuals are finding careers in agriculture. The industry needs scientists, biologists, food safety technicians, livestock nutrition specialists, arborists, conservationists – one doesn’t have to be a farmer or have a direct on-farm job to be involved in the agriculture industry,” Pickett says.

2024 National Ag Day marks the 51st year of the nationwide effort to share real stories of American agriculture, and remind citizens that agriculture affects everyone. “From the food we eat and the fuel for our vehicles, to the fiber in the clothes we wear, and the oil used to make kids’ crayons, agriculture touches everyone in some way,” Pickett says.

The National Ag Day program encourages every American to:

  • Understand how food, fiber, and fuel products are produced.
  • Appreciate the role agriculture plays in providing safe, abundant, and affordable products.
  • Value the essential role of agriculture in maintaining a strong economy.
  • Acknowledge and consider career opportunities in the agriculture, food and fiber industry.

About Agriculture Council of America

Agriculture Council of America, a nonprofit organization composed of leaders in the agricultural, food and fiber community, organizes the annual activities which are part of a national effort to increase the public's awareness of agriculture's role in modern society.